HARD SKILL-SETS
• Gen AI Platforms • Adobe CC • Figma • Understanding of front end development
Freelance / Creative Director / Art Director / UX / June 2019 - September 2021
Clients: FCB Health NY, Area 23, FCB CURE, Neon, InTouch Solutions and Circa Health
Brands: Epclusa, Dysport, Ofev, Eucrisa, Sunosi, Xpovio, Actemra, Vericiguat
Sought after freelancer for the FCB network and other agencies, specializing in very complex digital and multi-channel initiatives for challenging brands and clients. Specific skill-sets have extended me for multiple periods and projects.
Entrée Health / New York, New York / July 2018 - June 2019
Senior Vice President - Group Creative Director
Brands: Opdivo, Actemra, Ocrevus, Xolair, Entresto, Lyrica, Eliquis, Rubraca
Helped create UX/UI/Digital methods and models for the agency. Solved complex regulated business problems using innovative solutions in combination with focused and strategic creative deliverables.
McCann Health / New York, New York / April 2016 -February 2018
Vice President - Creative Director
Brands: Stelara, Tremfya, Entresto, Fasenra, Opdivo, Kyleena, Mirena
Built the digital creative and UX designer team from the ground up. Responsible for the output of all DTC digital brands in the agency.
FCB Health / New York, New York / July 2011-March 2016
Vice President - Digital Associate Creative Director
Brands: Nuvigil, Namzaric, Linzess, Qsymia, Zecuity, Opdivo
Created award-winning branded and unbranded digital campaigns across all healthcare audiences.
Crestron Electronics Inc. / Rockleigh, New Jersey / January 2010-July 2011
Creative Director
Presented creative work to C-suite management. Built, developed and mentored Art Directors, Designers, Interactive Managers and Digital Animators.